Collective brain power is the kind of stuff that moves mountains. If you get enough smart people in a room riffing together in rhythm, there’s not much in this world that can slow such synergy down. For marketing, in particular, that’s what makes events like Content Marketing World so powerful – you have some of the best marketers in the business gathered together sharing insights, exchanging ideas, and collectively working to all become better at what they do. More often than not, research ‒ like our findings that 92% of marketers find creating high-quality content to be valuable or very valuable to their organizations, but only 54% report being able to effectively produce such content – shows both how marketers are on the same page, as well as the common challenges they have to overcome.  Along with such research, these kinds of gatherings are where such trials and trends not only come to light, but are addressed and even overcome. Unfortunately, however, we can’t all be in the same rooms, or at the same events at the same time, which is why I’ve taken down some of the event’s top tweets to date in order to help share the knowledge on a broader scale. Stay tuned as well, as I’ll continue to update this post as more insights come in…