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Research & InsightsJonathon Mahon2026-04-27T04:04:28-04:00

Research
& Insights

View recent articles and research highlights designed to inspire and inform business strategies.

Big Data Man to the Rescue!

There are plenty of complex and data rich problems that organizations face today, and anything th...

By Jim Rapoza | March 22, 2014
Analytics and Business Intelligence
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Podcast: Empowering Business Intelligence Users Through Self-Service

In this round-table podcast, Aberdeen Editorial Director Jim Rapoza sits down with Michael Lock a...

By Jim Rapoza | March 21, 2014
Analytics and Business Intelligence, Featured Articles, Podcasts and Webinars
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Sales Intelligence: Best-in-Class Practices for Drinking from the Fire Hose

While it is true that traditional academic preparation is nearly nonexistent in the field of prof...

By Peter Ostrow | March 21, 2014
Marketing and Sales
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The Screwtape CISO: Addendum (Incident Response Communications)

Even if your organization has done all the right things and still been breached, you still have t...

By Derek Brink | March 21, 2014
Information Technology and ITSM
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Making some Noise about Signals: The Benefits of Predictive Analytics

New data from Aberdeen’s 2014 Business Analytics survey shows that adoption of predictive analyti...

By Peter Krensky | March 19, 2014
Analytics and Business Intelligence
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Business Planning and Execution Report Roundup for March 2014

A roundup of reports based on the 2014 Financial Planning, Budgeting, and Forecasting / Enterpris...

By Nick Castellina | March 19, 2014
Enterprise and Corporate Management
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Aberdeen Strategy & Research, a division of Spiceworks Ziff Davis, with over three decades of experience in independent, credible market research, helps illuminate market realities and inform business strategies. Our fact-based, unbiased, and outcome-centric research approach provides insights on technology, cybersecurity and customer engagement, to inspire critical thinking and ignite data-driven business actions.

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