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Research & InsightsJonathon Mahon2026-04-27T04:04:28-04:00

Research
& Insights

View recent articles and research highlights designed to inspire and inform business strategies.

Incident Response Communications: Report Card

Take out your pencils, everyone, and take this pop quiz: Select the answer that does not complete...

By Derek Brink | March 18, 2014
Information Technology and ITSM
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Podcast: Data Breaches, Fraud and the Increasing Sophistication of Cyber Criminals

In this podcast, Editorial Director Jim Rapoza talks to Aberdeen VP and Research Fellow IT Securi...

By Jim Rapoza | March 17, 2014
Featured Articles, Information Technology and ITSM, Podcasts and Webinars
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Prove that You Have a Best-in-Class Finance Department

This new survey on best practices for financial management will examine how Best-in-Class organiz...

By Nick Castellina | March 17, 2014
Enterprise and Corporate Management
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Don’t Miss Out on Success in 2014 – What Not to Do in Service

We provide you with a "do not do list" in order to help you put a stop to things that may be hold...

By Aly Pinder | March 14, 2014
Featured Articles, Manufacturing and Engineering, Marketing and Sales
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World Wide Web Turns 25 But What Will It Look Like at 30?

As we celebrate the 25th anniversary of the creation of the World Wide Web, let’s take a little b...

By Jim Rapoza | March 13, 2014
Information Technology and ITSM
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Marketing Analytics: Crunching Numbers, Winning Customers (Sneak Preview)

By connecting all areas of marketing, including lead generation with sales results, sentiment ana...

By Peter Krensky | March 12, 2014
Analytics and Business Intelligence, Marketing and Sales
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Aberdeen Strategy & Research, a division of Spiceworks Ziff Davis, with over three decades of experience in independent, credible market research, helps illuminate market realities and inform business strategies. Our fact-based, unbiased, and outcome-centric research approach provides insights on technology, cybersecurity and customer engagement, to inspire critical thinking and ignite data-driven business actions.

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